We are a boutique certified public accounting firm based in Miami, Florida, offering professional expertise and thought-leadership in specialized areas of accounting, advisory and valuation services. Our client focus is primarily start-up and early-stage private companies and publicly-held companies with interim and year-end project management needs.



  • Compilation and financial statement preparation
  • Technical accounting research and resolution
  • QuickBooks® cloud-based accounting platform setup


  • M&A and non-routine transaction support services
  • Public and private capital market transactions
  • SEC financial reporting and filing
  • Audit support and coordination
  • Accounting governance and best practices
  • Interim financial management oversight roles


  • Business valuation
  • Equity-based compensation
  • Complex financial instruments and interests
  • Portfolio company complex capital structures
  • Asset impairment analysis and testing
    • Goodwill
    • Long lived tangible and intangible assets
    • Long term investments

J. Russell Frawley III, MBA, CPA, ABV – Principal, Frawley & Co. PLLC

Russell has over twenty-five years of diversified accounting experience, including Big Four public accounting, financial accounting oversight roles at global, public companies, and specialized project-related engagements for a diverse clientele. His industry experience includes consumer brands, life sciences, biotechnology, leisure/entertainment and media. His passion throughout his career continues to be the dynamic field of accounting and providing value-added client service.

Russell holds active licenses as a Certified Public Accountant (CPA) in the states of Florida and Virginia and is a member of the Accounting Principles and Auditing Standards Committee of the Florida Institute of Certified Public Accountants (FICPA). He also is a member and holds the designation of Accreditation in Business Valuation (ABV) from the American Institute of Certified Public Accountants (AICPA). Russell earned a bachelors degree in Accounting from the University of Central Florida, an MBA in Finance and Economics from the University of Miami, and a Certificate in Business Valuation from Florida Atlantic University. He is also an adjunct professor in the School of Accounting at Florida International University in Miami, Florida.

Thank you for contacting Frawley & Co. PLLC. Please submit any inquires or comments using the form provided below. We will respond back to you within 24 hours.

    Phone: 305-546-0776
    Email: russell@frawleyco.com

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